Pinterest: Best Practices and Updates

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10 Ways to Leverage Pinterest for Business

Advertisers May Now Use Pinterest’s New Shopping Tools

Pinterest introduces new capabilities that allow advertisers and brands to promote their products to Pinterest users. The launch is the latest move by the corporation to expand online shopping and advertising on its platform.

Pinterest’s new “slideshow for collections” tool automatically extracts products from brands’ catalogs and converts them into a “collections ad.” The company claims that this new function would make it easier for advertisers to create video-like material personalized to particular consumers.

They are also introducing a new tool called “merchant details” that will allow businesses to display their beliefs on their profiles. On the other hand, the “Idea Ads with paid partnership” feature is a joint partnership between creators and advertisers.

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Read more: https://techcrunch.com/2021/10/06/pinterest-rolls-out-new-shopping-features-for-advertisers/